AFF Norwood Place Parades


Last Sunday, Norwood Parade played host to one of Adelaide Fashion Festival’s most anticipated events, all in all providing festival goers with a great day of fashion filled goodness.

The day began with the emerging designer pressure test, as ten budding fashion designers were given two hours to design, and create a garment, using only a bag filled with black and white material, some needles and thread.

The Parade was sectioned off into VIP, marketplace and runway – providing guests with a perfect view of the grassy runway. Fashion heads and festival goers alike, enjoyed two runway shows whilst basking in the sunshine. Each showcased high street fashion, street wear and boutique looks from Norwood Parade retailers.

The first show presented classic spring looks from high-street retailers, with models coming down the runway in bright hues and floral patterns galore, before Lucy Bayet closed the show hand in hand with sponsor, Variety.

The second show highlighted a number of on trend looks from boutiques such as Sooki, Wild Child Style Lab, Birdcage, Aqua Boutique and retailers French Connection, Dotti and Saba. Local emerging brands such as Cameo, Finders Keepers and Keepsake featured as standout pieces, before the face of AFF – Bayet, once again took the lead down the catwalk to finish the runway spectacular.

After the runway shows had commenced, the pressure test competition winner was announced. Judges were impressed with a number of the garments, and their high level of expertise and creativity – announcing third year TAFE fashion student Cooper Davis had taken the winner’s spot. His garment was a beautiful spring creation designed using not only the fabric, but the plastic bag and sewing kit utensils. Hello creative genius! Davis described his design to be what “a modern-day Marie Antionette would wear to the beach”, and was executed with brilliance.

Other standouts of the pressure test competition included 3rd year TAFE fashion student Elise Musolino with her ‘origami inspired’ strapless fit and flare, and 1st year TAFE fashion student Petar with his block flared sleeves and floral mini.

The market-place throughout the day provided for some amazing bargain shopping, with boutiques and vintage sellers such as Nikkibelle, Red House Vintage, vegethreads and Ivory Closet all with their own stalls. XXIV had the opportunity to speak to one stall holder in particular – Siham from Cameo, who told us that she was really enjoying the festival as a bit of a break from her busy designer’s schedule. (Check out our instagram pics!)

Festival goers provided us with some serious style inspiration, and between all the fantastic fashion madness, we caught up with a few of them, just to see where they got their style inspo from.



All images sourced: Inspire Musings

Media, communications and cultural studies student obsessed with witty writers and tremendous travels.

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